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Associations between digital alcohol marketing and alcohol-related behaviours
Sandra Tricas-Sauras, Gorazd Levičnik, Sandra Radoš Krnel
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Oznake: alcohol;digital alcohol marketing;alcohol-related outcomes;
Background Digital alcohol marketing has evolved rapidly with the growth of social media. Modern digital environments are driven by user-generated content UGC relating to peer-to-peer sharing, liking, and commenting on alcohol brands, which blurs the line between commercial promotion and authentic s ...
Leto: 2026 Vir: Digitalni repozitorij raziskovalnih organizacij Slovenije
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