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Izvirni znanstveni članek
Oznake: corporate social responsibility;social marketing;image;consumer;competition;
Social marketing in creating competitive advantage of companies in the Republic of Serbia
Leto: 2014 Vir: Gea College - Fakulteta za podjetništvo (GEA College - FP)
Izvirni znanstveni članek
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In today's online world, where all information is available to users with just one click, it is challenging to determine their credibility. Given the fact that there are almost 5 billion social media users, it is safe to say that social media has become an essential part of everyday life for many us ...
Leto: 2025 Vir: Ekonomsko-poslovna fakulteta (UM EPF)
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